There are indicators that WWDC might be “smaller-scale” this yr than it was in 2023 and 2024, in line with Bloomberg’s Mark Gurman.
At WWDC 2023, Apple unveiled the Imaginative and prescient Professional, together with its visionOS working system. Whereas the headset has confronted low gross sales, due partly to its excessive $3,499 beginning value, this was nonetheless a significant and highly-anticipated product announcement.
Apple Intelligence debuted at WWDC 2024, in response to the surging reputation of generative AI platforms like OpenAI’s ChatGPT and Google’s Gemini.
At WWDC 2025, nevertheless, Gurman mentioned it’s unlikely that there might be any main new {hardware} or software program bulletins of that scale.
“There are not any main new gadgets able to ship,” he mentioned, in his Energy On e-newsletter as we speak.
As well as, some Apple staff imagine that WWDC 2025 could also be a “letdown” from an AI standpoint, in line with Gurman. He mentioned that Apple “will do little” to indicate that it’s catching as much as main firms within the generative AI house, together with OpenAI and Google, and Apple’s shortcomings might develop into “much more apparent.”
Gurman does count on Apple to supply an replace on Swift Help at WWDC 2025, and he mentioned that SwiftUI will get a wealthy textual content editor.
Then again, Gurman believes that Apple’s redesigned software program platforms must be thrilling for a lot of Apple followers. iOS 26, iPadOS 26, macOS 26, tvOS 26, and watchOS 26 are all rumored to have a brand new visionOS-inspired, glass-like design with extra translucent consumer interface parts, resembling menus, buttons, and icons.
“The up to date consumer interface will definitely be the standout announcement, even when it dangers sending the message that Apple is caught prior to now,” wrote Gurman.
In the end, the place WWDC 2025 will rank in Apple followers’ minds is subjective, as some may discover redesigned software program platforms to be much more attention-grabbing than the Imaginative and prescient Professional and Apple Intelligence. For others, although, Apple failing to make significant progress on the generative AI entrance may be an overshadowing disappointment.
The excellent news is that Apple is anticipated to make an even bigger push into AI heading into 2026, with the corporate nonetheless engaged on a conversational ChatGPT-like model of Siri, a revamped Shortcuts app powered by Apple Intelligence, and extra.
