Apple is making ready to promote new Beats-branded charging cables, in keeping with placeholder product listings on a handful of reseller web sites in Canada and Europe.
There are listings for 3 completely different 5-foot/1.5-meter cables, together with USB-C to USB-C, USB-C to Lightning, and USB-C to USB-A variants. All the cables have a tangle-free, braided design for additional sturdiness and comfort. The cables might be out there in at the least three never-before-seen coloration choices, together with Bolt Black, Surge Stone, and Fast Pink, and it seems that they are going to be offered in one-pack and two-pack varieties.
The USB-C to USB-C cable helps 60W quick charging, and it has USB 2.0 knowledge switch speeds of as much as 480 Mbps, in keeping with one of many listings.
Right here is the complete product description for that cable:
Elevate your charging recreation and ditch the tangles, kinks and frays with our new strengthened braided cables. This bundle consists of two 1.5-meter Beats USB-C to USB-C woven charging cables.
Key Promoting Factors
• Every cable is made with a tangle-free woven design for additional sturdiness and comfort.
• Beats cables endure 1000’s of hours of testing all through the design and manufacturing course of and are strengthened to assist forestall fraying.
• Appropriate with all USB-C Apple and Android units, the braided cables are constructed for charging, syncing, audio, CarPlay, and transferring knowledge.
• The cable permits you to cost USB-C suitable Beats headphones or audio system when you take heed to audio or stream lossless audio.
• They help quick charging of as much as 60 watts and might switch knowledge at USB 2.0 charges. For quick, environment friendly charging, pair a USB-C cable with a USB-C energy adapter and conveniently cost your suitable iPhone or different units from a wall outlet.
• USB-C energy adapter not included.
The cables have been added to at least one reseller’s web site on Monday, March 24, whereas one other lists an estimated in-stock date of Tuesday, April 8, however it’s unclear if that date is correct. Apple and Beats have but to make any official bulletins.
The USB-C to USB-C cable is listed at $24.95 in Canadian {dollars}, so it might be priced under $20 in U.S. {dollars} on Apple’s on-line retailer.
The cables are designed to be used with Apple units, Android units, and Beats headphones and audio system, in keeping with the listings. Nevertheless, they don’t have any distinctive options in comparison with different equal cables, except for having Beats branding. For Apple, the cables would assist to spice up the corporate’s equipment income.
Apple acquired Beats in 2014, partially to achieve entry to the Beats Music app’s underlying applied sciences, which helped it to launch the Apple Music streaming service the next yr. Apple additionally gained possession of the favored line of Beats headphones and audio system, and it launched the first-ever Beats-branded iPhone instances final yr. Now, it seems like Beats-branded cables would be the newest chapter of the story.
