This fall, Apple is introducing a model new ultra-thin iPhone 17 Air that will steal lots of consideration from the Professional fashions. However a not too long ago rumored iPhone 17 Professional show function might show the most effective differentiator at simply the precise time.
Professional fashions could lose a key show differentiator, however acquire one other
Apple’s iPhone Professional fashions have, for a number of years now, carried a key show benefit: ProMotion. If you need an iPhone display screen with a 120Hz refresh fee and always-on expertise, you need to purchase a Professional mannequin.
However rumors point out that gained’t be the case for lengthy.
Apple is anticipated to deliver ProMotion help to its complete fall lineup:
iPhone 17
iPhone 17 Air
iPhone 17 Professional
iPhone 17 Professional Max
In some ways, the next refresh fee show appears lengthy overdue for Apple’s flagship fashions.
However making the change this 12 months is dangerous for one foremost motive: iPhone 17 Air could already threaten to win over current Professional customers.
Final week, nonetheless, we discovered that Apple could have a brand new differentiator coming for the iPhone 17 Professional.
iPhone 17 Professional and Professional Max are rumored to solely get a brand new anti-reflective, extra scratch-resistant show expertise.
Will this anti-reflective show be primarily like nano-texture however for iPhone? It’s exhausting to say, as particulars stay minimal.
Nevertheless, if this rumor does show true, it will make lots of sense in a 12 months when the Professional fashions are shedding a key show differentiator.
If bringing ProMotion to the total iPhone 17 line means customers is perhaps tempted to ditch the pricier 17 Professional fashions, Apple can use the brand new anti-reflective, scratch-resistant show to entice the pricier improve.
We’ve seen nano-texture glass develop into a much bigger pattern for Apple prior to now 12 months, with the M4 iPad Professional getting it adopted by M4 iMac and MacBook Professional.
Might the iPhone 17 Professional and Professional Max be subsequent? They very effectively may—although hopefully in a approach that doesn’t require an up-charge or include another drawbacks.
Would an anti-reflective show push you towards shopping for an iPhone 17 Professional? Why or why not? Tell us within the feedback.
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