Over the previous few years, Apple has overhauled its total product vary, together with transitioning the Mac from Intel to its personal processors, introducing the powerful Apple Watch Extremely, including a brand new Plus mannequin to the iPhone lineup, and introducing a brand-new product class – the Imaginative and prescient Professional headset.
In 2025 there’s much more change coming, with a brand new ‘Air’ iPhone rumored, a mysterious HomeHub show, an extended overdue Mac Professional replace, and rather more. Learn on to seek out out what’s coming from Apple in 2025.
On this article, we check out what new merchandise we anticipate Apple to launch all through 2025 and past. We’ve investigated each rumor and development we may discover to deliver you our predictions. Learn on to seek out out what could possibly be in retailer.
New Apple merchandise launched up to now in 2025
Earlier than we start with the predictions, right here’s a fast take a look at what Apple launched up to now in 2025:
Apple’s 2025 new merchandise up to now
Foundry
What else is anticipated in 2025? Varied merchandise haven’t been up to date for a very long time – particularly the Mac Professional (which by no means even acquired an M3 replace). So an replace to the Mac Professional is anticipated for 2025, maybe at WWDC in June, however what else is coming from Apple?
Within the sections under we’ve break up merchandise into classes together with Mac, iPad, iPhone, and a few new product classes. Learn on to seek out out what to anticipate at Apple’s subsequent occasion and all through 2025.
New iPhones
Foundry
A brand new set of iPhones arrived at Apple’s iPhone occasion on September 9, 2024 after which the iPhone 16E arrived on February 19. What’s subsequent for the iPhone? We could be fairly sure {that a} new iPhone will arrive in September 2025, because it at all times does.
iPhone 17, iPhone 17 Professional and iPhone Air!
The rumors recommend there will probably be a brand new addition to the iPhone 17 line up in 2025. In September, Apple can be anticipated to introduce a brand new mannequin: the iPhone 17 Air which can deliver a recent design and new options.
Learn: iPhone 17 rumors for the most recent info now we have.
When? September 2025
iPhone 17e
The iPhone 17e, however, isn’t anticipated till early 2026. The iPhone 16e was launched in February 2025.
Issues might change later in 2026. The iPhone 18 Professional may launch that September, however Apple may delay the iPhone 18 and launch that handset alongside the iPhone 18e within the spring of 2027, in response to some stories.
When? Spring 2026
New Macs
May we see the return of the iMac Professional in 2025?
Apple
The M4 Macs have arrived, so now Apple will probably be seeking to roll out the M5 chip. However there’s one Mac nonetheless ready for an M4: the Mac Professional. We assume Apple is creating the M4 Extremely for the Mac Professional and that it’s going to arrive this 12 months. Right here’s what you possibly can anticipate from the Mac lineup for the rest of 2025:
M4 Extremely Mac Professional
Earlier in 2025 Apple up to date the Mac Studio with an M4 Max, however the M4 Extremely replace didn’t occur, as an alternative Apple made an M3 Extremely chip only for the Mac Studio. So the place does that depart the M4 Extremely Mac Professional?
We assume that Apple is both experiencing problem with the M4 Extremely, or it has determined to additional separate the Mac Studio and Mac Professional by reserving the perfect chip for the Mac Professional.
We don’t anticipate Apple to vary the rest with the M4 Extremely aside from Thunderbolt 5 implementation, however we do anticipate to see it fairly quickly. Learn: M4 Mac Professional rumors for extra info.
When? June 2025 at WWDC
M5 MacBook Professional
Apparently work on the M5 chip was underway as early as January 2025 and the M5 MacBook Professional will probably be arriving on the finish of 2025 (most likely in October as standard). The iPad Professional would be the first to get the M5 chip although (extra within the iPad part under). Learn: M5 MacBook Professional: All the pieces it’s essential to know.
When? October 2025
M4 Extremely Mac Studio
The Mac Studio was up to date in March 2025 when it gained an M4 Max and an M3 Extremely chip. Will the Mac Studio get an M4 Extremely when the Mac Professional does? Most likely not right away.
When? TBC
iMac Professional
The M4 iMac delivered some new coloration hues, but it surely nonetheless has a 24-inch display. Apple discontinued the 27-inch iMac approach again in 2022 when the Studio Show arrived, and there have been rumors ever since that Apple is engaged on a brand new large-screen iMac.
Apple is claimed to be engaged on a brand new “Professional” model of the iMac, a return of the 27-inch iMac Professional maybe, and even bigger. There are sufficient rumors to imagine that Apple is certainly engaged on such an iMac, although it’s unclear whether or not it’s going to arrive in 2025 or later. Learn: Bigger iMac Professional rumors.
When? TBC
M5 MacBook Air
We don’t anticipate to see the M5 model of the MacBook Air till spring 2026, and we don’t anticipate a lot to vary apart from the processor.
Learn: M5 MacBook Air: What it’s essential to know
When? Spring 2026
New AirPods
It’s been some time since Apple correctly up to date the AirPods Professional.
Foundry
The AirPods Max and AirPods Professional have had minor updates since they launched just a few years in the past, however the subsequent technology has but to materialize. Will they get a full replace in 2025?
The wait for brand new AirPods Professional may stretch past 2025, however hopefully now. After they arrive, they might supply new health-related options once they arrive. As for the AirPods Max, there’s a lot Apple wants to deal with right here.
Learn: New AirPods rumors for extra info.
When? September 2025
New Apple Watch
Mahmoud ITani / Foundry
The Apple Watch Collection 10 arrived in September 2024, with a barely bigger display, however there was no generational replace for the Apple Watch Extremely or the Apple Watch SE. Apple will certainly launch a brand new Apple Watch in 2025 together with new Apple Watch Extremely and SE fashions.
The Apple Watch Extremely might acquire the flexibility to ship emergency texts through satellite tv for pc. We may additionally see blood stress monitoring on the brand new Watches in 2025.
Some stories say Apple may transfer the Apple Watch SE launch to spring.
Learn: Apple Watch Collection 11
When? September 2025
New iPads
The iPad Professional
Dominik Tomaszewski/IDG
Virtually the entire iPad vary acquired a refresh in 2024, with the brand new iPad Air and iPad Professional in Might and the iPad mini in October. The iPad lastly acquired an replace in March 2025 (albeit a pointless one because it nonetheless doesn’t help Apple Intelligence) and the iPad Air acquired upgraded to the M3 chip on the identical time. So, what’s subsequent?
M5 iPad Professional
The M5 chip is, apparently, set to reach within the iPad Professional in September 2025, a month earlier than it arrives within the MacBook Professional. Though later rumors recommend that the replace will come after the MacBook Professional… Maybe each on the identical time? Learn: M5 iPad Professional: All the pieces it’s essential to know.
When? September/October 2025
New product classes
If Apple was by no means to innovate away from the merchandise it makes proper now it could possibly be left behind as know-how progresses. It’s no shock due to this fact that the corporate is engaged on varied new areas. We don’t anticipate these to land in 2025, however rumors recommend that a few of them nonetheless may arrive sooner moderately than later.
HomePod with display
A HomePod that mixes the display of an iPad could possibly be on the playing cards.
Foundry
We do hope there’s some fact within the rumors that Apple is engaged on a HomePod with a display. We’ve at all times mentioned {that a} display would make the HomePod infinitely extra usable, however maybe we’re the one ones who hate having to speak to our speaker and management the HomePod through an iPhone (which could be a drain on the battery).
A display would prolong the makes use of of the HomePod past audio into visible – so you would watch podcasts and information stories and YouTube movies, however most usefully talk through FaceTime.
Thus far all Apple has finished is introduced again the full-size HomePod that it faraway from sale.
Learn: HomePod with display rumours.
When? 2025
HomeHub for the sensible residence
Presumably linked to the HomePod with display rumors are claims that Apple has massive plans for the sensible residence and is engaged on quite a lot of HomeHub associated merchandise. One is claimed to be an iPad like sensible shows that permit you to management your own home units vis HomeOS software program. One other gadget is claimed to mount a digital camera on a robotic arm that may comply with you round!
When? Late 2025, 2026
Cheaper Imaginative and prescient Professional
The Imaginative and prescient Professional is pricy and a bit of cumbersome, however Apple is claimed to be at work on two up to date fashions: a less expensive Imaginative and prescient Professional, and one other high-end mannequin. Maybe “Imaginative and prescient Professional 2” and “Imaginative and prescient Air?”
There could possibly be 4 new AR/VR merchandise coming in 2025, in response to Bloomberg’s Mark Gurman. These may embrace a less expensive Imaginative and prescient Professional mannequin (at $2,000).
When? TBC
Apple Automotive
In the event you have been hoping for a bodily Apple Automotive put together to be disenchanted. Apple has cancelled the Apple Automotive mission after a couple of decade of growth. However this doesn’t imply there is no such thing as a future for Apple’s car-related analysis.
A second main iteration of CarPlay may takes issues past maps and music to the following degree, giving customers full management over issues like local weather management contained in the automotive. Apple apparently desires to revolutionize the car consumer interface and make it extra user-friendly, handy and practical.
Learn: The Apple Automotive is lifeless. The place does that depart Apple’s auto ambitions?
New Apple merchandise that launched in 2024
Right here’s a fast take a look at what Apple launched in 2024:
What Apple launched in 2023
Apple hit the bottom operating in 2023 and closed the 12 months with the Imaginative and prescient Professional, though it didn’t arrive till 2024:
What Apple launched in 2022
What Apple launched in 2021
HomePod mini in new colours
MacBook Professional with M1 Professional and M1 Max
AirPods (third technology)
Apple Watch Collection 7
iPhone 13-series
iPad mini (sixth technology)
iPad (ninth technology)
iMac M1
iPad Professional M1(third and fifth technology)
Apple TV 4K (2nd technology)
AirTag
What Apple launched in 2020
AirPods Max
MacBook Air M1
13-inch MacBook Professional M1
Mac mini M1
iPhone 12-series
HomePod mini
iPad Air (4th technology)
Apple Watch SE
iPad (eighth technology)
Apple Watch Collection 6
27-inch iMac (Intel)
13-inch MacBook Professional (Intel)
iPhone SE
MacBook Air (Intel)
iPad Professional (2nd and 4th technology)
For details about what Apple launched within the decade earlier than that learn:
Greatest Apple merchandise of the last decade (2010-2019)
