From Lomé, a Continental Name to Reclaim Pleasure, Motion, and Psychological Well being in African City Areas
Lomé, TOGO, 14 July 2025-/African Media Company (AMA)/- In a context the place psychological well being stays one of the vital pressing and under-addressed challenges going through Africa’s youth, the Bluemind Basis proudly joins Ubuntu’Blue Week 2025, a continental initiative targeted on restoring dignity, hope, and wellness via collective expression and motion.
This 12 months’s theme, “The Danced Metropolis,” invitations all generations to rethink the African metropolis not as a spot of stress and silence — however as a residing, respiratory house of freedom, rhythm, and therapeutic.
Fortuné B. Ahoulouma, Vice President of Bluemind Basis feedback “This 12 months, our theme “The Danced Metropolis” is just not solely a metaphor — it’s a imaginative and prescient of what’s attainable when pleasure turns into a instrument for therapeutic and psychological well-being!”.
The Energy of Collective Motion
By means of dance, music, and storytelling, the marketing campaign “The Danced Metropolis” goals to interrupt the chains of psychological well being stigma. From salons and faculties to sidewalks and phases, African youth are main the way in which in reclaiming their proper to emotional well-being, protected areas, and pleasure.
As a part of this shared motion, Bluemind Basis brings its continued give attention to youth engagement, peer assist, digital entry to care, and community-based psychological well being consciousness.
Constructing Blue Cities with AIMF
Ubunt’Blue Week 2025 additionally marks a pivotal second in Bluemind Basis’s collaboration with the Worldwide Affiliation of Francophone Mayors (AIMF). In Could 2024, each events formalized a strategic partnership to co-develop the “Villes Bleues” (Blue Cities) initiative — reworking native city governance to prioritize psychological well being inclusion.
Collectively, AIMF and Bluemind are engaged to working to:
Promote native psychological well being insurance policies in African cities Mobilize municipal leaders and civil society Empower girls, youth (ages 12–25), and susceptible communities to co-create well-being of their environments
This initiative is a cornerstone of creating African cities extra humane, supportive, and emotionally responsive locations to dwell.
A Shared Imaginative and prescient for Ubuntublue 2025
Bluemind Basis aligns with the spirit of this week via daring and inclusive programming that goals to:
Spark intergenerational dialogue round psychological well being and id Normalize pleasure as a type of civic expression and self-care Amplify youth voices via digital storytelling and dwell engagement Deepen public understanding of psychological well-being as a human proper
That is greater than a marketing campaign. It’s a celebration of therapeutic, neighborhood collaborations, and brilliant prospects
What to Anticipate
Metropolis activations in Togo, Côte d’Ivoire, and Cameroon Youth-led video marketing campaign and storytelling collection Public debates, media partnerships, and social challenges Native and international visibility throughout TV, radio, and social media
Our Youth Ambassador Highlight
“We’re not simply dancing to be seen. We’re dancing to be heard, to be free, and to remind the world that our pleasure is revolutionary.”
— Miss Songhaï, Bluemind Youth Ambassador
Distributed byAfrican Media Company on behalf of Bluemind Basis.
About Bluemind Basis
Bluemind Basis is a global non-governmental group pushed by a transparent and highly effective perception: psychological well being is well being. With the ambition to make psychological well being a social, cultural, and political precedence, the muse is dedicated to breaking the stigma round psychological sickness and making certain entry to take care of all.
Headquartered in Lomé, Togo, Bluemind Basis additionally has places of work in Douala (Cameroon), and Paris, (France).
Contacts
welcome@bluemindfoundation.org
Fb : @Bluemind.Basis
X : @Bluemind_Fdn
LinkedIn : @Bluemind.Basis
Observe: #UbuntBlueWeek2025 | #TheDancedCity | #MentalHealthIsHealth
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