Apple’s new iPhone 17 fashions are proving to be extra in style than their predecessors over the primary pre-order weekend, each when it comes to manufacturing and supply occasions, however main questions stay concerning the success of the iPhone Air, in line with Apple analyst Ming-Chi Kuo.
In a new submit on XKuo stated that preorder demand for the iPhone 17 lineup has outpaced final yr’s iPhone 16 fashions. iPhone 17, 17 Professional, and 17 Professional Max manufacturing for the third quarter of this yr is roughly 25% greater than their predecessors final yr, alongside stronger pre-order demand throughout all three fashions. The iPhone 17 Professional Max stays probably the most in-demand mannequin; manufacturing is roughly 60% greater than that of the iPhone 16 Professional Max.
The iPhone Air is the one mannequin of the 4 new units that’s available at launch. Whereas this superficially suggests even weaker demand than the iPhone 16 Plus noticed final yr, Kuo famous that manufacturing of the iPhone Air is ready to be roughly 3x greater than that of the iPhone 16 Plus.
He added that there is no such thing as a direct historic comparator for its positioning within the lineup, making it exhausting to evaluate the way it will carry out at this early stage. Kuo speculates that whereas the iPhone Air “would not look compelling on paper,” the in-store hands-on expertise may achieve convincing clients to purchase the system.
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